Digital Printing

Digital Printing

When customers need industry-leading digital technology, Spectra can meet their needs.

Digital printing is the perfect solution providing you with impressive results every time. Spectra’s state-of-the-art digital printing process produces beautiful, crisp print-on-demand materials. We provide the best in print quality that is cost-effective for you, with a quick turnaround.

What is Digital Printing?

Digital printing quickly takes information or images from an electronic file and transfers it onto the desired substrate. This method of printing requires less setup in comparison to more traditional offset printing. Offset is time-consuming, requiring multiple steps to achieve a finished product. Offset requires several steps of preparation to attain the desired results.

Digital printing is a swift one-step option and is less labor-intensive compared to doing everything yourself. We don’t use non-digital in which color strippers must use negatives to separate the colors by hand, which then go on to be burned onto metal plates. All of our in-house solutions are sheet-fed.

Digital Printing is Perfect For Jobs of All Sizes

  • Book Printing
  • Magazines
  • Banners
  • Promotional Literature (flyers, brochures, rack cards)
  • Catalogs
  • Booklets
  • Reports
  • Calendars
  • Newsletters
  • Bulletins
  • Menus
  • Envelopes
  • Letterhead
  • Announcements
  • Posters
  • Greeting Cards
  • Invitations
  • Signage
  • Postcards
  • Business Cards

The Quality Your Printed Material Deserves

Whether you are a large corporation, an institution, or a nonprofit, you need your printed materials to reflect your organization in the best way possible. That means brilliant colors, perfect alignment, high quality materials, and consistency. The in-house printing facility at Spectra is outfitted with an impressive array of presses and other equipment that allow our expert technicians to realize your designs exactly as you intend–and sometimes even better.

Your digital printing needs may be as simple as a periodic newsletter or a basic postcard mailer, or you may be looking for an affordable option for publishing an employee manual, magazine, or book. The versatility of our print facility allows for these and a huge variety of other projects, all completed with a careful eye to accuracy, detail, and consistency across pieces.

We welcome your questions about our digital printing capabilities, and we would love to show you examples from our many past successful projects. When linked with our powerful fulfillment services, our offerings give you the ability to represent your organization to your particular audience in an unforgettable, unmistakable way.

The Benefits of Digital Printing Services

  • HP Indigo™ 7R 7-color process provides Pantone matching
  • Fast turnaround
  • Option to use variable data printing, which is especially important for HIPAA compliance
  • Embellishments are an option to add beauty to your printing project (sleeking, soft touch, foil, gloss, matte, clear foil, holographic, crystal, sparkle, and spot UV.)
  • Customizable
  • Pressure sealing option to eliminate the need for envelopes. This option is ideal for HIPAA compliant mailings or confidential, time-sensitive materials.
  • Short-run printing for lower quantities
  • Eliminates stockpiling that can result in waste
  • No minimum volume
  • Excellent quality every time

Why Choose Spectra For Your Digital Printing Needs?

Spectra provides you peace of mind knowing you will get a finished product that surpasses your expectations. We deliver exceptional quality with a keen eye to every print job we deliver. We are immensely proud of the numerous awards we’ve received for our commitment to quality.

Spectra is a multiple-award recipient of the Printing Industry of the Carolinas

We proudly serve publishers and companies throughout the U.S. with leading-edge solutions in digital printing. Spectra employs technology that has a low impact on the environment when printing while maintaining the highest levels of productivity.

Our cutting-edge technology is perfect for your printing needs. Whether you need something quickly or trying to stay within a budget, Spectra is ready to deliver you with the best quality while providing superior customer service.

You can couple your printing project with our other services for an all-in-one solution under one roof. We offer printing services and fulfillment for your inventory, picking and packing, and shipping. We firmly believe that personal service should never be compromised, and it’s something we take great pride in providing.

Contact Spectra today to get started on your printing projects.


What is digital printing?
Unlike offset printing, digital printing doesn’t use plates. It’s the process of printing digital-based images onto a variety of substrates.
What are some examples of digital printing?
Digital printing can be anything from a business card to a book. Anything that is printed on a digital press is considered digital printing.
What is the advantage of digital printing?
Digital printing allows for on-demand printing, short turnaround time, and variable data printing.
What is variable data printing?
Variable Data Printing, commonly referred to as VDP, is printing a document with different images and text per item. Personalization (using different names per item) is a big part of digital printing.
Can you use special techniques with digital printing?
Yes, some of the special techniques in the digital world are sleeking, printing white ink on colored stock or using raised ink to create texture.
Can banners be part of digital printing?
Most advanced Digital Large Format companies use digital printers to produce banners.
Does digital printing cost less than traditional printing?
For shorter run publications digital printing is typically more cost-effective than traditional offset printing. Plates do not have to be made for the press and make readies are not necessary to get the color accurate on the press.
Can you print just one of something on a digital press?
The beauty of a digital press is that the first one that comes off the press is the actual product ready to be finished. You can definitely do a one-off on a digital press.
Is there a disadvantage to digital printing?
The one disadvantage with digital printing can be volume. Typically the sheet sizes are smaller on a digital press. However, with the creation of digital web presses volume doesn’t have to be an issue anymore.
What is digital print on demand?
Digital print on demand can be used for personalized printing such as children’s books, wedding albums, business cards and more. Digital print on demand is usually best for smaller runs and can include personalization.

Spectra’s Charleston Fulfillment Center

Get in touch with us today to find out more about how Spectra’s Fulfillment Services Center and Warehouse in Charleston can help.