If You Could Wave a Magic Wand: Achieving Your Fulfillment Dreams (Part 2 of 2)

In part one of this two-part blog series, we introduced a few of the biggest pain points that come up in the area of fulfillment. While there’s no magic wand available to solve these common problems, we’re proud to introduce the second best thing: a partnership with Spectra! If you haven’t yet read Part 1

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If You Could Wave a Magic Wand: Achieving Your Fulfillment Dreams (Part 1 of 2)

We’re all familiar with the hypothetical question: If you could wave a magic wand and change one thing about your business, what would it be? What this exercise effectively does is help us hone in on the most troublesome pain point, most perplexing challenge, or least desirable task in our organization. We’ll never get that

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Be Sure You Reach Your Audience: Simplifying Address Complications

When someone writes a thank-you note to a family member, they usually don’t have to spend a huge amount of time puzzling over addressing the envelope. They understand, of course, that it is important to get each letter and number in the address correct, or the envelope may end up returned to them as undeliverable,

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A Case Study: B2B and B2C Fulfillment for Customized Products

One of the specific areas in which Spectra shines is the integration of print and fulfillment services. For organizations that need to have materials printed and quickly shipped to end users, whether in B2B or B2C contexts, this specialty is invaluable. It makes it possible for customers to order fully customized print items and have them

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Details Matter: Print “Extras” That Can Elevate Your Collateral

When a person takes a first look at a piece of printed collateral from your company, they probably don’t do an in-depth analysis of its color matching, paper weight, or print quality. If a B2B retail partner receives a catalog from your organization, their first action isn’t to inspect the binding and see how expertly

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