Spectra Builds Large Format Printing Capabilities

SUMMARY:

Spectra is a 3PL fulfillment provider based in South Carolina, offering expertise in both print and distribution for clients of all types and sizes. Within its print department, Spectra prides itself on giving clients access to top tier equipment and knowledge, the result being printed materials that are on a par with what the largest, best funded national corporations can produce. The hiring of a new large format print manager and the addition of a new piece of equipment for large format printing ensure that Spectra can continue to offer excellent service in printing a variety of specialized large-scale projects.

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Under a single roof, Spectra gives clients both printing and fulfillment expertise that they can put to work for their organization. In its print division, Spectra aims to serve its clients with equal levels of quality across the entire spectrum of printed materials. From the simplest postcard bulk mailers to short run book printings to large format signage, Spectra’s digital print facility is fully equipped to produce materials that are consistent, beautiful, durable, and customized.

Large format printing is a category that encompasses a wide variety of different printing techniques, from specialized inks to a range of media and customized sizing. Spectra’s clients include national corporations that provide signage, banners, posters, and other large format pieces to branches and franchisees for seasonal campaigns, as well as smaller organizations that need one-time print projects to create a trade show exhibit, special event announcement, or other type of signage.

While Spectra has always offered expert large format printing, the company recently hired a new print manager dedicated to overseeing this category of projects. Wuendel Portillo was enthusiastically welcomed to the Spectra team during the first half of 2023 and looks forward to building Spectra’s capabilities in this area in the coming months and years.

In addition to hiring a large format print manager, Spectra has invested in a second large format printer focused on these types of projects to support the higher demand for this type of printing. The Epson SureColor S40600 is one of the industry’s leading large format printers, with the ability to print banners, vinyl adhesive pieces for windows and automotive applications, and other projects. The graphics produced by this printer are brilliant, detailed, and consistent, keeping in step with Spectra’s other print capabilities in more traditional formats, such as mailers, flyers, and books.

While many national corporations have discovered the efficiencies and savings that come from working with a third party logistics partner like Spectra, the addition of these large format printing advantages will give those clients even more reason to continue and expand that relationship. With the help of Spectra’s print team, clients can give their end users across the country access to powerful large format marketing pieces for a wide variety of different campaigns. Combining these print projects with Spectra’s advanced online storefront offerings makes it even easier for clients to offer the right materials to the right end users and streamline the ordering process. Organizations can learn more about Spectra’s services at www.spectraintegration.com.