Printing
The printed materials that your business, nonprofit, or institution distributes to the public are incredibly important. Each person that picks up one of your brochures, mailers, magazines, calendars, or other piece of material makes an analysis of your organization based on its quality. That analysis is subconscious, quick, and surprisingly difficult to change after the fact.
Expert printing services from Spectra are the key to ensuring that you always communicate with your audience through print in a way that’s beautiful, striking, and powerful. You may be attempting to reach brand new potential customers in a new geography through a mass mailing or to give your existing customer base valuable information through a company magazine–either way, Spectra’s printing services make it easy for you to get the effects you’re looking for with affordability and efficiency.
The world of printing services is a complex one, dealing with far more than simply transferring your digital files into a physical form on paper. The medium your materials are printed on, the ink types used, and the quality of the binding are just a few examples of the many variables that can either make your pieces pop off the page or land them straight in the wastebasket. Very few companies have the knowledge in-house to take all of these variables into account and come up with a perfect printing solution, and even fewer have the complex, technology-enabled equipment to execute it.
Spectra offers a full-service, advanced print facility under the same roof as our warehousing and other fulfillment services. For decades, we have been printing and mailing materials for clients across the spectrum of industries, cultivating trust based on our consistent, high-quality, and effective results. You can take your organization’s print communications to the next level by partnering with Spectra as your third-party printing services provider.
No printing project is too complex or unusual for our team! As true experts in the printing services industry, we offer highly advanced printing techniques that have the power to set your materials apart from the other pieces in your audience’s mailbox and office. Metallic printing, white ink, and spot UV printing are a few of these specialty techniques, and there are many more in our toolbox. Consult with our professionals and find out how we can bring your message to life in a truly special way.
Spectra’s printing services facility is also well equipped to print materials for marketing campaigns with variable data and other personalization options. When combined with our fulfillment services, these printing services have the ability to help you reach more people than ever before in a way that encourages them to open up that envelope or look closer at that postcard, rather than discarding it as “junk mail.”
The possibilities are endless when you combine your organization’s message with Spectra’s printing services. We know you’ll be amazed at the results that come off our presses, and we know you’ll be proud to present them to your audience. Contact us today to tell us about your campaigns and how we can help you make them more effective than ever.
FAQs
Where can I get a quote for digital printing services from you?
You can use our
estimate request form. Since every job is unique, the best way to ensure that we get all of the information necessary to give you an accurate quote is to give us a call and speak with one of our customer service advocates. You can also email us at
talk2@spectraintegration.com.
How long does it take to complete a digital printing project?
The majority of digital printing jobs can be completed in 3-5 days but it really depends on the volume of the order. Sometimes if the job is small, it can be completed in two days or even less.
What file format should I use when submitting documents for digital printing?
Typically the best option is to use the Portable Document Format (PDF). It works with almost all digital output devices and is very easy and convenient to use. Another option is to write something in Google Docs and share the private link with us
What does it mean to be “camera-ready”?
In the modern era of printing, camera-ready refers to submitted images being ready to be printed directly without requiring any changes. Often images go through a series of changes so it’s important to know when it’s ready to be printed for everyone to see.
What is considered digital printing and is it part of the fulfillment process?
Digital printing refers to the process of printing digital images onto a variety of different media substrates. PDFs and other digital files have the ability to be printed onto paper, canvas, fabric, photo paper, cardstock, synthetics, and other options. Suffice it to say, there are lots of different printers working at one time.
How is offset printing and digital printing different from eachother?
Great question. Unlike digital printing, offset printing uses plates. Digital printers use toners or liquid ink and are best for smaller quantities or when unique techniques are needed. Offset printing is for bulkier jobs and is less variable
What are all the types of digital printing?
Printing on Demand, also known as POD or On-Demand Printing, Variable Data Printing, and Web-to-Print. Printing on demand is popular for t-shirt companies for example, variable data printing is useful for personalizations of printed pieces, and Web-to-Print is used for digital printers that customize online mailings using a print management system.
Is digital printing needed in business?
Yes, absolutely. In fact, digital technologies actually are faster to set up when compared to traditional printing methods. It is also more affordable for smaller print jobs and are very customizable than traditional plate-based offset printing. With all that in mind, it’s perfect for so many business uses.
Is white treated as a printing color?
Yes, in the digital world it is in some cases. White ink is actually an option inside of a digital press. However, you will need to make sure that you use colored stock to get your desired effect. Most of the time white is just considered the absence of ink since paper is white, but when used on colored paper, that’s not the case.
What is a print-on-demand fulfillment company?
Print-on-demand, also known as POD, is a method of order where items are printed right after orders are placed, usually without requiring minimum order amounts. By using POD, customized designs can be created for a multitude of products like t-shirts, mugs, etc., and you can sell them under your brand.
Spectra’s Charleston Fulfillment Center
Get in touch with us today to find out more about how Spectra’s Fulfillment Services Center and Warehouse in Charleston can help.
